joyeux juillet

One of the most popular features on the site is the combined guest post / packaging displays. With many retailers offering “Christmas in July” specials this week, the timing of this post could not be better! Jeanine McLeod of Cloud 9 Studios in Tampa Bay, Florida, is here to spread a little (pre) holiday cheer!

I look forward to our Christmas in July Open House every year. It gives us a chance to celebrate my favorite holiday twice! Each year in July we build miniature versions of our three Christmas sets and invite our clients to come choose which one(s) they would like to reserve in November. It is great for our clients because they can actually see what their different options are, and it is great for us because it solidifies our November calendar in July when clients pre-book and pay for their sessions. This is a great way to get some momentum in the middle of the Summer and to market to our clients for Christmas before anyone else does!

Since this is our 4th year doing the open house, I wanted to add a little something extra to the celebration. I wanted to create Swag Bags to give the first 25 people to book their Christmas Session. Our premiere limited set this year is “A Peppermint Forest”, so we went with a red/white theme for our bags. Many of the components of the Swag Bag came from different posts here at Paperie Boutique.

I used the free Holiday MOO Tag design … but changed it a bit to fit as a tag for our swag bag. (Purchase mini cards at Moo.com.)

The snowflakes came from Paper Source.

The bookmarks were printed at WHCC and have the 2nd half of the year calendar on them from the free calendar template post last week.

The wine glasses are full of cinnamon candy and we made red/white wine charms for the bottom. The wine glasses I ordered from threadartfl.com and the wine charms we made out of jewelry making materials purchased at Michaels.

The lip balm was custom ordered in a peppermint flavor to fit our theme from threadartfl.com. We ordered enough so that during Christmas we can keep them out on the front desk in a pretty bowl.

Extra items included were a Christmas ornament, tea light candles and a set of 3 blank note cards that preview a greeting card line we will be releasing this Fall.

I hope this helps to inspire you guys to put some “Paperie Boutique” ideas for good use in unique packaging for your next special event.

Thank you so much, Jeanine, for not only sharing your adorable packaging – but also how easy it is to put Paperie’s free product downloads to good use! Stop by the Cloud 9 Studios blog and tell her how much you appreciate it!

Have a great weekend!
-Robyn

P.S. Don’t forget the Photographer’s Wall Display Guide giveaway ends late tonight! Hurry up and enter to win!

beginning to look a lot like…

Several businesses are offering “Christmas in July deals” this week, so we’re joining in here at Paperie Boutique, too!

Purchase any ad (excluding our fADtastic program and Blogads) between now and 11:59 p.m. EDT on Sunday, July 25th, and get 10% off AND three months FREE!

Our readership has grown 30.9% since the first week of June and we’d love you to be a part of it! Just contact Todd FAST for more details.

And don’t forget that we’re currently doing a giveaway with the Photographer’s Wall Display Guide. Contest ends Friday night, so hurry up and enter to win!

on display

The Photographer’s Wall Display Templates were created by photographer Ariana Falerni also known as mommy / photography blogger “becoming-mom“. Ariana brings us today’s guest post.

The Photographer’s Wall Display Guide is a Photoshop template system that uses clipping masks and images of real room interiors to help you create amazing examples of wall displays for your clients:

I was inspired to create this guide when my friend Sara commissioned me to take images of her daughter for her retail store. She wanted to order several images for the store walls, but had no idea how many or what size so she asked me for help.

And you know what? I had no idea either until I sat down and cropped and arranged the photos and saw with my own eyes exactly what photos worked together in what grouping and at what size. Which got me to thinking…

If WE as photographer’s don’t know without seeing it, how can we possibly expect our clients to have the imagination to see the possibilities on THIER walls?

How can they know unless we SHOW them that an 8×10 over their fireplace mantle will be practically invisible:

But a 30×40 will look this fabulous?:

Or that this three piece grouping would look amazing over their couch?

Or in their hallway?

There are several other wall display guides on the market, but there are none (that I know of) that use real room interiors.

There are some guides that are incredibly pricey and others are just flattened jpgs so don’t offer the ease of use of these templates which use clipping masks to make placing and resizing your images a snap. And, even better I’ve made these incredibly affordable!

There are so many possible uses for these templates, here are just a few:

• Create a visually stunning framed or canvas grouping to add to the end of your client galleries to encourage large size print sales
• Create a page on your website about canvas displays using your own images as an example for your clients
• Create a page on your website or blog showing the difference in impact between an 8×10 and a 30×40 in a REAL ROOM!
• Use to prepare for or during in person client ordering sessions to nail down the perfect scale and arrangement of an image grouping or even a single image
• Show the difference in terms of ratio and cropping that an 8×10 vs an 11×14 has on the same image.

Read about more of the product features or watch a behind the scenes tour of the templates here!

If you don’t know how to use clipping masks, don’t worry because I have created a video tutorial to explain it all.

I have priced these at $50 each for the couch, the chair or the fireplace template, but for a limited time am offering an introductory price of $40 each or $85 for all three.

Even better, I’m giving one away right here! But if you just need to have these RIGHT NOW, I’m also creating an additional 25% discount for Paperie Boutique readers that ends at midnight EDT on Saturday, July 24th! Use the code “paper” (without the quotation marks) at checkout.

To enter for the free giveaway, you can do one (or all) of these three things:

1. “Like” the Photographer’s Wall Display Guides “Facebook fan page”

2. “Like” Ariana Falerni Photography’s “Facebook fan page”

3. Follow becoming-mom on Twitter

Then come back and comment here that you’ve done so – each entry requires its own separate comment.

Comment(s) must be posted here by 11:59 p.m. EDT on Friday, July 23rd. You can enter up to three times total. Post what you have “liked” or “followed” in separate comments to have multiple chances to win!

Comments on this entry will be numbered in order of posting. The winning number will be chosen by Random.org, and the winner will be contacted within 24 hours of contest’s end to claim their prize. Good luck!

UPDATE: The winner has now been announced in the comments – congrats to her, thanks to everyone who entered, and huge thanks to the Photographer’s Wall Display Guide!

Huge thanks to Ariana and Photographer’s Wall Display Guide for this giveaway!

P.S. If you are interested in advertising with Paperie Boutique, please contact todd @ this domain. If you are a photographer and are interested in having your packaging featured – or are a vendor and are interested in having your business packaging, marketing ideas, or photography-related products featured – please contact robyn @ this domain to be added to the posting schedule.

double word score + freebie

Those of you on the Moo mailing list might have received this newsletter today:

You may remember that during our birthday celebration, Paperie readers get a special Moo discount. I have it straight from the cow’s mouth that not only are MiniCards, Postcards, Greeting Cards and Stickers on sale for 30% off during this 48-hour sale – but you can also use your Paperie birthday code for an ADDITIONAL 10% off these items through Thursday, July 15th at 11:59 p.m. EDT! (The Paperie code is good through Sunday, July 18th at midnight.)

And just because we love you, the first 15 people to comment (all gone! check back for more goodies soon!) will get the download link to these two Moo mini-card templates:

If you don’t make it in time to snag the above cards, never fear! You can dig around in the archives for free downloads – a special delivery “gift” mini card template, and two holiday mini card templates (1, 2).

What are you waiting for? Get the extra Paperie code and get Moooving before the sale expires!

you spin me right ’round

So you saw the My Funky Camera party invitation below – but did you drop by Facebook to try and win a FREE camera strap and get the discount code?

If you follow my Flickr stream, you’ve seen the Verbatim vinyl hub-printable CDs I recently product-tested.

As a birthday gift for everyone, I’m putting a template up for download for the Verbatim #94550 CD-R. You’re on your own to change the colors – but text can be edited in the layered .psd file. I designed it to print on the HP Photosmart C309a printer (but you’re more than welcome to try it with yours). Please note I do not provide product support for free downloads. Template was designed for use with Photoshop CS2 and above.

For more info on the CDs, printer, and packaging please see my Flickr stream.

Thanks for a great first year! I’ll see you back here SOON!
-Robyn

the party just got Funky

If you didn’t believe me that it was worth it to check back often you’ll be sorry!

My Funky Camera is throwing a Paperie-party over at Facebook today. Paperie readers get 10% off on all orders through Saturday, July 17th (see here for more details, and go here to order) – and one lucky commenter will get a free strap!

So go there, but don’t forget to check back here! Happy birthday to us!

Priddy awesome

Today is the appetizer to next week’s main course.

That’s the only hint I’m giving, but with that hint (and a heads-up that you’ll be kicking yourself if you don’t check in every. single. day. next week) comes an awesome giveaway from Priddy Creations!

Two lucky Paperie readers will win a camera strap cover from Priddy Creations. (Paperie Boutique already has the straps in our possession so they will ship next week.) All Priddy Creations fabric creations have finished seams, re-enforced stitching and are topstitched where necessary for a lasting item. Camera straps are designed as slipcovers to dress up your existing nylon camera strap. They will fit most existing Canons, Nikons and other SLR camera straps. To ensure the giveaway items will fit your camera, please measure your camera strap. Strap covers are padded and lined for added comfort.

One strap up for grabs is the “Light Pink Brown Damask Camera Strap Slipcover“. (“This removeable camera strap is like a slipcover for your existing camera strap. No need to have multiple straps. Measures approximately 22″ long and 2¼” wide. It has a little extra padding to give your camera strap a more comfy feel.”) The other strap up for grabs is the “City Girl Pink Patchwork Camera Strap Slipcover“. (“This removable camera strap is like a slipcover for your existing camera strap. No need to have multiple straps. This patchwork strap uses fun and vibrant coordinating fabrics from the Park City Girl fabric line. Measures approximately 22″ long and 2¼” wide.”)

So how do you win? It’s simple! There are two different ways to win — each entry requires its own separate comment:

1. Follow Priddy Creations on Twitter – Tweet the following (and then comment here with the link to your Tweet):

I wanna win a free @priddycreations camera strap from priddycreations.com / priddycreations.etsy.com at PaperieBoutique.com by @shutterblog

2. Like Priddy Creations on Facebook – post the following on your Facebook wall (and then comment here with the link to your wall post):

I want a free camera strap from Priddy Creations / priddycreations.com/ priddycreations.etsy.com – enter to win one, too, at PaperieBoutique.com

Post the URL(s) to your link(s) in the comments for THIS ENTRY. Comment(s) must be posted here by 11:59 p.m. EDT on Sunday, July 11th.

Please note: The link you post must direct to a public account. We cannot verify links on private, friends & family only, or passworded accounts and they will not be eligible to win these items. If we have to subscribe to your feed or page or request permission to see it, you will automatically be disqualified.

You can enter up to two times total – one entry each per public, non-private Twitter and/or Facebook account.

You have two chances to win but only one chance PER LINK – please do not post the same link multiple times – duplicate links will be removed. And post your link(s) in separate comments to have multiple chances to win!

Comments are moderated and may be slow to be added today but they will be added by late afternoon or early evening.

Comments on this entry will be numbered in order of posting. The winning number will be chosen by Random.org, and the winner will be contacted within 24 hours of contest’s end to claim their prize. Good luck!

UPDATE: The two winners have been announced here – check them out!

Stop by Priddy Creations, the Priddy Creations Etsy site, and the Priddy Creations Blog to say thanks for this fantastic giveaway!

Don’t forget you have until 11:59 p.m. EDT Friday night to enter The Drop Shoppe giveaway. Have a great weekend and be there or be ☐ on Monday!
-Robyn

P.S. If you are interested in advertising with Paperie Boutique, please contact todd @ this domain. If you are a photographer and are interested in having your packaging featured – or are a vendor and are interested in having your business packaging, marketing ideas, or photography-related products featured – please contact robyn @ this domain to be added to the posting schedule.

Earthen-wares

In honor of the upcoming Fourth holiday weekend in the U.S., we’re celebrating our independence from boring packaging. Today’s guest post and giveaway is by Loktah. They have products so beautiful you really must see / hold them in-hand to believe!

Loktah is inspired by the natural beauty of the earth, featuring products that recall the planet’s majestic form. Loktah’s essential element is the organic paper, a renewable source in the foothills of the Himalayas.

This green product rises from the earth to showcase your work to your client. Each product is dipped in bee’s wax to preserve the quality of the paper yet allow the product to age with natural beauty. Soft twine encircles the product with an organic bead completing the look. Created by hand, each case is slightly unique.

Portfolio folders feature sleek rounded edge corners on the cover flap and have the ability to hold a 8.5 x 11 size sheet on both sides, and can hold multiple sheets.

The mystery and beauty of the Himalayan region offers inspiration like no other place on earth.

Loktah cases will give your CDs and DVDs a gorgeous presentation that you and your clients will enjoy, and cases have the ability to order a logo add-on.

So now that you’re sold on Loktah, now you have the chance to win some of their products, too! Up for grabs are:

1. Two lucky winners will each win 5 Loktah DVD/CD Cases (any case)
2. One lucky winner will get 2 Loktah Portfolio Folders (any color)

First follow Loktah either on Facebook or Twitter.

Then post the following to either your public Facebook wall or public Twitter stream:

Celebrate your Independence from boring packaging – win from Loktah.com / @loktah at Paperie Boutique / paperieboutique.com by @shutterblog

Post the URL(s) to your link(s) in the comments for THIS ENTRY. Comment(s) must be posted here by 11:59 p.m. EDT on Monday, July 5th.

Please note: The link you post must direct to a public account. We cannot verify links on private, friends & family only, or passworded accounts and they will not be eligible to win this item. If we have to subscribe to your feed or page or request permission to see it, you will automatically be disqualified.

You can enter / post your links up to two times total – one entry each per public, non-private Facebook and / or Twitter account.

You have two chances to win but only one chance PER LINK – please do not post the same link multiple times – duplicate links will be removed. And post your separate links in separate comments to have multiple chances to win!

Comments are moderated and may be slow to be added today but they will be added by late afternoon or early evening.

Comments on this entry will be numbered in order of posting. The winning numbers will be chosen by Random.org, and the winners will be contacted within 24 hours of contest’s end to claim their prizes. Good luck!

UPDATE: The winners have now been posted here.

Big thanks to Loktah for such amazing prizes. Stop by their blog to tell them thanks in person!

Don’t forget you have until 11:59 p.m. EDT Friday to win a “Get it Together Kit“. Have a wonderful Fourth of July weekend!

bag lady

It has been so hard sitting on my hands waiting for the new July 2010 issue of Professional Photographer Magazine to be released!

This month you’ll find me in good company over in “The Goods” section (pages 60-63) and the topic is one that made me swoon – camera bags. I got to hug, squeeze and call every single one of ‘em “George“. It was amazing. And so are the bags! So keep your eyes peeled for the snail-mail copy, and download the digital edition now if you’re a PPA member.

Big thanks to Epiphanie, *emera, Kelly Moore, Jo Totes, and Photojojo for allowing me to review your bags!

get it together

Today’s guest post is designed to help you “get it together”. Take it away, Millie!

In the Get It Together Kit, I share the systems, workflow and strategies I used to grow my business from a one-photographer studio that had me feeling constantly overwhelmed to a seven-person studio that has enjoyed exponential growth.

The kit is divided into six main sections (which follow an introduction). They are:

Brain Dump: In this section, I share my methods for clearing my mind, setting goals for the business, creating effective to do lists, and finding ways to accomplish those important goals that aren’t urgent, but are extremely important for growing a business.

Love Your Systems: Here, I give detailed examples of the day-to-day systems I’ve created to run my studio. I cover everything from office organization to tracking workflow to storing archived discs for clients.

Email (I Hate You): I get a few hundred emails per day. At one point, it seemed that email was controlling my life. I found a way to win the battle against my overflowing inbox, and I’ll tell you how. There are examples of how to automate your email, specifics on how to organize folders and subfolders in your email management system, and dozens of tips and ideas that will save you time!

Leadtracker: In this section, I cover my methods for tracking and converting leads. I discuss specifics on everything from the questions we ask future brides to the way we keep in touch with prospects to how we set reasonable expectations with a client once a contract has been signed. Even better, I’ll show you how we continue the sales process after the wedding and boost sales and referrals from our vendors.

Flowstand: What’s a flowstand? One of my proudest inventions. It’s an efficient fool-proof way to organize contracts, travel arrangements, payments, wedding details and more. I show you exactly how I created this system (there are even x-rays of my folders!) so that you can create your own.

Break it Down: This chapter takes you through my workflow step-by-step. I’ll explain the editing and production system we use to edit so many weddings at one time. The process is completely scaleable—it worked when I booked 15 weddings per year and it still works with a studio that handles 90+ weddings. We cover backing up files, rating files, editing, using actions, blogging, designing albums, and assigning tasks to team members to create a workflow chain.

But Wait, There’s More: Throughout the kit, I also share extra tips, resources, discount codes for my favorite tools and equipment, and worksheets that will assist you in starting to….Get It Together.

The Disc: In addition to our 100-page book, you’ll also receive a disc that includes the exact wording we use for simple client communications, the expectations sheet we send to brides, and a 90 Day plan to get you started on goal-setting for your own business.

If you think when you purchase the kit that you’ll just get a 100 page book then think again! The Get It Together Kit Disc has everyone raving about the kit even further. Some have said the information provided on this Disc is worth the price of the kit alone (as if there was not enough in the book itself). Take a peek at what you’ll find on the disc!

I’ve set up a discount code for $20 off the Get It Together Kit (the code is “paperie“). The code is good until July 16th, 2010.

But one lucky reader at Paperie can win the Get It Together Kit! Here’s how to win:

First, follow Get It Together Kit on Twitter.

Next, To win just go to your blog, Facebook account, Flickr account, or Twitter account and post the following:

Get it together now→win “Get It Together Kit” from @GITKIT / getittogetherkit.com at Paperie Boutique / paperieboutique.com by @shutterblog

Post the URL(s) to your link(s) in the comments for THIS ENTRY. Comment(s) must be posted here by 11:59 p.m. EDT on Friday, July 2nd.

Please note: The link you post must direct to a public account. We cannot verify links on private, friends & family only, or passworded accounts and they will not be eligible to win this item. If we have to subscribe to your feed or page or request permission to see it, you will automatically be disqualified.

You can enter up to four times total – one entry each per public, non-private blog URL / Facebook / Flickr / Twitter account.

You have four chances to win but only one chance PER LINK – please do not post the same link multiple times – duplicate links will be removed. And post your 1-4 separate links in separate comments to have multiple chances to win!

Comments are moderated and may be slow to be added today but they will be added by late afternoon or early evening.

Comments on this entry will be numbered in order of posting. The winning number will be chosen by Random.org, and the winner will be contacted within 24 hours of contest’s end to claim their prize. Good luck!

UPDATE: The winner has now been posted here – check it out!




And don’t miss our latest offering…

For years, we could not find an attractive dry erase board for the studio. Being a visual person, I work best when I can see everything laid out in grids or patterns. I wanted to see EVERY single client’s job in process at a glance. It was important to me to be able to know when every wedding was shot and where each one was in our workflow process. I also wanted to know just how much work we had left to do.

Ready-made dry erase boards available at office supply stores didn’t serve my needs and looked too institutional. I even tried customizing them: I purchased black tape and made my own grid lines, but the final product was an eyesore in my otherwise cute studio. Because I didn’t like it, I didn’t want to use it. Enter the “Flowboard“. We provide you with a downloadable PSD (Photoshop) file complete with a video link once purchased to walk you through making the Flowboard for yourself for just $75. This will allow you to create multiple copies of the board, print them as large as you would like and frame them however you wish. The options are limitless since you are in control of the finished product.

Thanks so much to Millie Holloman and the Get It Together Kit for such an amazing promo and contest!

Don’t forget HB Packaging is taking photo box color suggestions in yesterday’s post comments! This is your chance to talk them into boxes and accessories that will match your branding and color scheme!

And check out the new MOOsLETTER—my candy button bags are featured!

If you purchase MiniCards through Sunday you will get free shipping on your order with code A2MEEH.

she’s kraft-y

You might remember the recent “PAWS for CAWS” pet packaging guest post by Monica Burby of Photoumbra Studios. Now Photoumbra is back for a gorgeous quick-teaser of their new design guide along with a teaser-peek of the amazingly elegant Photoumbra Studios packaging.

More to follow soon. Stay tuned—you won’t want to miss it! Have a great week!
Robyn

gratitude. journal.

When word got out from a recent post, I can’t even begin to describe the response. My brain, and heart, are overflowing with joy and amazement. How do you truly say thank you for something like this? Or the forum posts full of concern? Or the vendor notes of support (like the one when Moo’s Vice President alerted several colleagues on staff to make sure I was taken care of just because he could). Or surprise gifts in the mail. Or Tweet DMs to check in – one from Pixel2Canvas on vacation in the middle of the Grand Canyon. Or the dozens of e-mails we’ve received. Or a note from a photographer who had just lost her husband and the father of her 5 children, worried about MY FAMILY. (We are so ok by comparison.) Or the little surprises in our PayPal account just because. I mean, it’s more than the human mind can really wrap around.

You go through life trying to do good and just make it day to day. You stumble. Sometimes you stumble hard. Sometimes you even hurt people. You dust yourself off eventually, regroup, reprioritize, remember you’re not really all that (well maybe all that, but often minus the potato chips), and promise yourself that if you don’t learn from those past mistakes what’s the point of the future…so buckle down and get to it… That’s been my 2010. I’ve buckled down and got to it. I had another such gut-check / perspective experience on a CT-scan table just over a week ago to make me even more focused on what’s really important.

In my recent Rangefinder piece, I wrote about the photographer community and my close relationship with my vendors. While being interviewed about this website, the article opened and closed with the following:

I let ‘Fit to Print’ evolve into Paperie Boutique, a standalone blog, through which I’m paying it forward to those who helped me along the way…..What has this experience taught Robyn? “I’ve learned to never underestimate the generosity of people and their willingness to teach and share,” [Robyn] says. “Just when you think you couldn’t possibly be more proud of your professional community, something as simple as a ‘thank you’ or ‘I can help with that’ never ceases to amaze.”

I’m used to being on the organization and donation collection end of things. It’s been humbling to be on the receiving end to say the very least.

Then yesterday the latest ‘random act of kindness’ showed up on my door step.

It’s no secret that I love HB Photo Packaging, but this was just beyond unreal. This was a surprise just for me, just because. You can read more of the details over here at Flickr – please make sure to add to the comments and thank them on behalf of our professional community!

And shop their weekend sale—HB Packaging is having a 10% off summer sale!

And speaking of vendors, we have a winner in the recent Design Aglow contest! It’s Silvine Designs / Silvine Photography:

Congrats to Michelle and another huge round of THANKS to Design Aglow for being such big supporters of this site, and for donating such fantastic prizes! Thanks to everyone who participated as well, and have a great weekend!