“M” is for the many things…

Mother’s Day is rapidly approaching – so here’s a freebie gift you can have printed for your clients as a special ‘thank you‘. The template is 10×8″ and has an opening for a 7×5″ photo inside of the quote border. I recommend mounting the print to white styrene, using a fine-linen texture, and adding a UV lustre coating.

The inside image needs to be 7×5″ (2100×1500 pixels), 300 dpi.

You will see layers for the text border and quote (that cannot be changed), a texture layer, and another layer that you will hide after adding your image on top of it.

The pink background color can be changed with one click as shown in the Photoshop background color fill layer in the Layers Palette. (The light color of the texture layer cannot be changed but it can be hidden.)

→ download link ← (please note this file was designed in CS2 and you must have Photoshop or Elements and know how to edit a .psd layered file — I do not provide technical support for this download)




Last year I made two other Mother’s Day gifts available. You can find the downloads for those by clicking on the images below.

Happy printing!
-Robyn

All templates are ©Robyn Pollman, 2010-2011. All rights reserved. They may not be copied, resold, made available for download or given away elsewhere, or redistributed without my written permission.

Luxe-ury

Today we welcome back Design Aglow for another guest / vendor post…

We are thrilled to announce our Luxe Wedding Studio Magazine today. Want a sneak peek?

It’s an exciting new age for the professional photography studio, so we invite you forget about stale, old-fashioned marketing pieces and focus on limitless possibilities with your own 16 page real studio magazine. Design Aglow‘s new, professionally written and designed magazine beautifully showcases your studio’s work while educating and engaging current and potential clients about professional photography.

This product is all about you! We’ve combined our expert Design Aglow team for both writing and modern magazine design details to make the process of releasing your own 16-page studio magazine easy and enjoyable. Simply plug your favorite images and adjust the included text for a marketing piece that looks just like the pages out of your own favorite magazines. All graphics and sample text are included to inspire you, allowing you to change as little or as much as you’d like to suit your brand and style.

Whether mailed to clients, left at your favorite venues, or handed out during initial meetings or at trade events, you’re sure to stand out from the competition and make your studio the talk of the town with this stunning magazine.

And, like Design Aglow’s own widely celebrated magazine, you can enjoy sending via your favorite digital delivery format. Your studio with Design Aglow’s industry leading team working to show you in your best possible light– What could be better?

Get more info here and save $55 today with our special introductory pricing.

We also have lots of fresh marketing inspiration in the shop, like our modern marketing set and matching 8 page brochure.

Two new sets of instant logo cards are here too. Use for your own studio or for client referral cards and print these vector designs as large as you wish. Everything is layered and 100% customizable, as always. (Click on either set below for more details.)

We have so many new things for your studio in the shop, including marketing sets, collages, and sales tools.

Come on over and join our facebook page to stay in the know on new releases, special offers, and contests. Post your feedback & ideas on our wall too….we love to hear from you!

All the best,
Design Aglow

(don’t) paint it black

It. Just. Got. Interesting! If you’ve been thinking of entering your packaging photos in our best business packaging / holiday packaging contest, now’s the time to start “doing“.

In addition to a $20 Paper Source gift certificate as a prize – now HB Photo Packaging has also kicked in an additional $100 gift certificate to their store!

Have no idea where to get started? Check this old Paperie entry for inspiration!

Get wrapping and send photos to Robyn [robyn AT paperieboutique DOT com]! Submissions last thru Tuesday, November 30th.

[ And a tip from Robyn: If you have a Michael's near you, go raid their $1 bin. You'll find dozens of holiday-themed goodies to stick, hot glue, or tie on your packaging - some in multi-packs making the cost of a little "spice" less than a gumball! ]




I’ve known Justyna Nielsen of Funky Monkey Photography for years now and I’m so excited to have her here for a guest post on Paperie!

Creating whimsical easels

If black isn’t a part of your branding, why use black easels? Spice things up with your favorite colors or even use special effect such as distressing or crackling. Match up colors to your branding or room décor.

Creative uses:
I used one as a menu holder for my leather-bound price list I keep in my studio. A few other ones hold colorful frames with product descriptions. I also used a few for gifts for my clients when they purchased storyboards. Here are some other creative uses:

1. Price list. Place a price list or brochures in one of these easels for a beautiful display in your studio or at an auction, expo or event. For best results, your price list can be in form of a fabric/leather bound menu or mounted on a sturdy backing. Choosing the correct easel size is important so items don’t fall out or cause the easel to tip over if too big.

2. Collages. Provide your clients the whole package. If you offer styrene or board mounted collages, offer easels for “display ready” option to your clients. Perfect for mantels, desks, shelves, tables. You can look into wholesale easel purchasing and make sure you add the cost to the item price. This is called “value adding” in pricing.

3. Smaller frames fit in easels too. Place a cute 5×7” birth announcement (or a photo) in a matching color frame and display it on an easel. We recommend using a different shade or a complimentary color for the easel. Can make a special product or a gift.

4. Album or press book display. Instead of laying your albums on a table, create a more visible display by placing albums in easels. Especially impressive if your albums open up flat and have seamless spreads. Open it to your favorite panoramic image and place in the easel. Your clients can create different displays each month by opening to a different page.

5. Holder for product shots. Colorful holder for product shots to make an appealing price list.

6. Sign holder. If you participate in any expos or auctions, you can have your logo printed and mounted on a styrene or foam board and then placed in a matching color easel. Ideal for the expo tables. Place any other display items that may fit in them to create more interest.

7. Holiday card display. Choose this standard easel or one of the photo/note holder trees, paint in your chosen color and attach holiday cards.

8. Props. Have a lot of paint left? Sand a kid chair or another wooden prop and use the spray paints to give them a new look. Spray paint an ordinary garden tub or a planting pot to transform it into a new prop. Spray paint cans or small buckets for pen holders.

9. Uniform frames. If you’re like me, you have a collection of empty mismatched frames. Pick 6-7 of your favorite and spray paint them the same color. Perhaps a distressed or crackled antique white for the shabby chic look. You can use 2 colors such as hot pink and black to split amount frames. Hang them up empty on your wall for a creative wall decoration if you feel you can’t fill them with photographs right now. You can also cut corkboard to fit a frame for a creative reminder board or frame a chalkboard for a funky message board.

You will need:
- Metal easel any color
- Spray cans of primer (optional)
- Paint spray cans in desired color
- Cardboard and gloves recommended to keep your area and hands clean

Time:
The paint in spray cans is pretty fast drying but you will need multiple coats for best coverage.

Process:
1. Prepare a metal easel. Easels can be purchased online or in most craft stores (mine are from Michael’s Craft Store). Wipe clean and dry. Place in a well-ventilated space on a cardboard or newspaper. The spray paints will have a big reach so avoid spillage by protecting the area. I sprayed mine outside but I had to watch out for wind blowing any leaves my way.

2. For best coverage, spray the easel with a primer. This step is optional. I made most of mine without the primer.

3. Find your favorite color in spray paint from a local hardware store. I found mine at Home Depot, Menard’s and Ace Hardware. I picked these colors because they fit my logo colors (orange, lime green and purple). The rest were fun shades I found for chairs and other props.

4. Shake the can vigorously before each use. Spray from about 1 foot away in thin coats. Let dry in between multiple coats. For best coverage, avoid getting too close or going over in the same spot multiple times without letting it dry. Once the paint gets pretty thin and starts running, remember to shake the can again. I tend to start with the bottom so I flip the easel upside down. Spray. Wait. Flip on the other side, repeat the process. Inspect from all sides when dry. If you mess up, wait until it dries, sand with fine sand paper and re-paint a larger area.

Versions:
- Use one color (such as turquoise) for under coat and a different
  one (such as green) for the final coat. Wipe off the outer coat
  in a few spots with a dry bristle brush to reveal the under coat.
- Use sand paper to rough up the edges for a distressed look.
- Try a crackle or other special effect paints.

Justyna Nielsen is the owner and photographer of Funky Monkey Photography with a tale. She specializes in baby and children photography in Madison, Wisconsin.

[ Note from Robyn: Easels can also be purchased inexpensively onllne from Display Collections and Easel Moments. ]

Thanks so much for stopping by Justyna! I think I have some painting to do now…

Happy, merry!
-Robyn

P.S. If you are interested in advertising with Paperie Boutique, please contact todd @ this domain. If you are a photographer and are interested in having your packaging featured – or are a vendor and are interested in having your business packaging, marketing ideas, or photography-related products featured – please contact robyn @ this domain to be added to the posting schedule.

’til Tuesday

Recently I posted a storyboard collage on Flickr that I made for one of my clients.

With Mother’s Day rapidly approaching, I thought you might like to do the same for your clients – so I’ve modified my design above into a 10×5 “mini-storyboard” you can add photos to, edit as much or as little as you’d like, and give to your clients.

I suggest having the image lustre-coated, fine-linen textured, and mounted to styrene or double-weight matboard. You could even add in a cute tabletop easel as an extra special touch.

You will need to add three vertical / portrait images that are 750×1050 pixels, 300 dpi. You will see three folders for each of the images (left, middle, and right) – and inside each of the folders you will see the image frame on top, and another layer on bottom that you will hide after adding your image on top of it.

The white background color can be changed with one click as shown in the Photoshop background color fill layer in the Layers Palette. The text for the word “mom” and the pronunciation cannot be changed. However, the text for the definition CAN be changed. The font used is Garamond.

→ download link ← (please note this file was designed in CS2 and you must have Photoshop or Elements and know how to edit a .psd layered file — I do not provide technical support for this download)

I recently ran across this marketing set on Flickr (in the “Promote This!” pool) and immediately asked Cindy Irene Photography to feature her work here on Paperie. Her presentation is just so unique. I had never seen anything like it!

“I have been in business for close to a year now, just recently branding my business thanks to all the wonderful ideas here at Paperie Boutique! But, when I first started I didn’t care for the non-personalized choices so I created my own.

I made these client packets for 8x10s out of card stock. The front pocket is another decorative card stock to hold the low resolution CD that my clients receive with their prints. I used a bone scorer around the edges for added effect. I cut another designer cardstock to create a ribbon on the front (real ribbon could also be used) and leave a spot for my sticker or business card to be placed.

I also have these on hand now as gift packaging that the clients can purchase when they give prints to family and friends. Different sizes are available for wallets all the way up to 8x10s and can be created for Christmas, weddings, birthdays, etc.”

Don’t miss Cindy’s marketing set on Flickr – there are a couple of additional photos for ideas and inspiration. Thank you so much for sharing, Cindy!

Recently Paperie Boutique was a featured sponsor at “Photographer’s Kick Start | Guides and Products for Professional Photographers“. If you’re a fan of “Hey Girl, Nice Shot” you’ll definitely want to check out Jessica’s latest venture! (And not just because Paperie will be a part of the ‘virtual swag bag’…) It’s a great training program to help photographers teach other moms how to use their DSLRs. The pre-release is available on April 30th.

Last but certainly not least, don’t forget you have until 11:59 p.m. EDT on Wednesday, April 28th, to win a $100.00 gift certificate to LCH Design here on Paperie Boutique. Check out yesterday’s post for more details!

ATTENTION VENDORS: We tuck business cards, coupon inserts, and promo pieces inside of our prize packages. If you are interested in having yours included, please contact me (my e-mail is in the sidebar and is robyn @ this domain – or you can leave a comment). Also contact me if you are interested in having your business packaging, marketing ideas, or photography-related products featured on Paperie Boutique.

ATTENTION PHOTOGRAPHERS: Show us your packaging! If the features here have helped you pull together your own look, please share with the class and pay it forward. Contact Robyn (e-mail link in the sidebar / robyn @ this domain) to be added to the posting schedule.

If you are interested in advertising with Paperie Boutique, please contact todd @ this domain.

The 10×5″ storyboard template is ©Robyn Pollman, 2010. All rights reserved. It may not be copied, resold, made available for download or given away elsewhere, or redistributed without my written permission.